Marketing

How do you promote your business? Simply finding a printer will not do the job for you. For a start some printers have design capability, some don’t. Some will bother to recommend the best economic way to produce those eye catching brochures.

What about a web site? Optimisation? Meta tags? What’s all that? And why does it look great but take 10 minutes to load? (or not)

What about doing some networking or some telemarketing? How do you do that effectively and legally?

Maybe you need a Marketing Plan. Maybe you don’t! Don’t waste money on a fancy plan if it is not needed.

The fact is, if your marketing is coordinated you will benefit from it. If it isn’t you have probably wasted your money. Let us have a look at it all for you.

If we need to bring in extra resources we have a number of Associates who are specialised in marketing with a particular focus. Perhaps online marketing is required. Perhaps we need to get into the press, or on radio.

Maybe the product lends itself to a particular specialised market. We have Associates who specialise in the Arts who have the contacts and the experience needed to compete on the right level.

Presentations may be needed or perhaps you will need to network. How you do that and what is a waste of time and money needs to be discussed. See our pages on Training for information on presentations.

Bob Shepherd Associates aims to get you going on your new direction with everything in place and with the best chance of success

Further Information & Help

Please contact us for further information or an initial meeting.

Past cases

A busy UK company developed an idea that would appeal to UK wide leisure clubs and holiday centres. Unit prices were around £100k. Bob Shepherd Associates was offered a Marketing Budget of £5k to launch the product and produce the literature and supporting material needed.

An on line product needed advertising and had data bases of local businesses in its area. Bob Shepherd Associates assessed and swept the data bases before bringing in an Associate specialising in Telemarketing.